5 On-page SEO elements that can improve your SEO campaign success.

You don’t have to pay heavily on Ads to generate a 1000 Monthly visits on your website

Optimus Prime
3 min readJul 25, 2020
Photo by Vishal Jaiswal from Pexels

Do you own a business and you are keen on ranking your business website on the first page of Google or Bing or Yahoo? or are you more interested in getting targeted traffic driving into your website on a daily basis? And you could be skeptical about paying heavily on FB Ads!!

I understand completely, it’s usually the problem with many businesses who paid heavily just to get a website. But they can not afford to spend so much on Ads due to financial restraint: they cannot afford a large Ad Budget.

But, they expect to start making money online from their website.

There is this perception that comes from spending money on a website for your business. Many people feel that's where it all stops. Its time to sit back, relax, and watch how traffic increases. People who have this type of perception don’t make money!

Why don’t they make money, you may ask me? I’ll tell you. The website is like a piece of land. Acquiring the land doesn't put you in a position to start earning money. How do you expect that to happen?

This scenario is what happens with folks who pay for a website and expect to generate traffic from the get-go.

In an instance where a business website is ranking on the 19th page of Google for a keyword, they want to rank for. They decide against SEO and go for Paid traffic.

Due to their Budget constraint, they are not willing to pay so much on the Ads. The reality here is their website will not get enough traffic and will lead to almost zero leads and low sales. Obviously no profit.

As a business owner, it is important to put your priority on SEO from the onset of your website creation. Try avoiding paid Ads, the cost could be too much for a business that doesn't have good funding.

For every small business, there are certain things that should form the top of your marketing priority. They are:

  1. Staying at the top page of Google
  2. Ranking high for all your keywords s
  3. Creating compelling content on your website to improve your conversion rate.

So if a target customer searches google with any of the keywords that you are ranking for. You can be visible to them, they click your website and your contents engage them with the value that they require.

This is why people who rank higher make more money. It all thanks to high targeted traffic. You did not have to come down to the doorstep of your prospect to advertise to them. Instead, you came to them!!

And this is the reason why businesses should take their SEO activities seriously. It brings the right customers to you, and you don’t need to filter and search. They come themselves.

Photo by Jungwoo Hong on Unsplash

To solve this SEO problem, usually many Experts will roll out tens of solution which you can apply. But it doesn’t have to be that bad right? Here are 5 On-Page SEO elements that you can apply to your website to get good results with your traffic. They include:

  1. URL
  2. Body Text
  3. Title Tag
  4. Images
  5. Meta Description

Each of these, when combined together, will boost your website rankings. Personally I believe On-page SEO, is the first and one of the most important parts of SEO in general. This is why you should pay attention to it as a business owner or an SEO professional.

Conclusion

With a little effort, you can generate tons of traffic to your website and acquire leads over time. This surely means you get customers trooping into your website without paying for Ads.

It’s a Steal I must say. And it’s worth having for any business that does not have a big Marketing budget but is looking to rank high, generates traffic, leads, engagement, and Sales.

--

--

Optimus Prime

DR Copywriter and Growth Marketer Helping Web3 scale with Growth Marketing Strategies. I write about Growth Marketing, Defi and Web3